Typography

Typography

The Tennis Canada Brand features the Gotham font family, an honest, approachable, modern and sophisticated font which is available in a variety of styles for maximum flexibility.

 

Headlines strictly use Gotham Light Italic displayed in upper and lower case to express the fearless honesty and sophisticated energy of the game without being overly aggressive and mainstream sport.

 

Subheads can use either Gotham Black, Gotham Black Italic at a size that doesn’t overpower the headline.

 

Body copy and main text uses Gotham Light for maximum legibility.

 

Other weights and styles can be used in special occasions to increase legibility or punctuate phrases and words where needed.