How to Use this Brand Guideline

The Tennis Canada Brand

Thank you for your interest in Tennis Canada’s next chapter!

This guide will provide you with the principles, tools and framework that help to make our new brand strong – something that we are deeply proud of. The sections to your left will outline the usage guidelines for our Tennis Canada visual identity, including complementary elements such as photography and tone of voice. We are proud to introduce this new chapter in Tennis Canada’s story: one rich with grace, honour, discipline and perseverance.